Ugo Networks, Inc. Partners with ProElite.com to deliver Mixed Martial Arts Content to Ugo.com
New Site Provides Exclusive Channel for ProElite.com's Growing Online Community
LOS ANGELES--March 26, 2007--ProElite, Inc. (Pink Sheets:PELE), a leader in the Mixed Martial Arts (MMA) arena and dedicated to producing world-class, professional
MMA events and MMA community tools, today announced that ProElite.com, the premier MMA community site and the online division of ProElite, Inc., will partner
with UGO Networks, Inc., a leading online entertainment network and Nielsen//NetRatings Top 10 entertainment portal, to provide MMA content to UGO.com's
11 million unique U.S. monthly visitors.
ProElite.com is building a comprehensive and inclusive online community for MMA fighters, fans and organizations, regardless of the MMA league, fighter
organization or fan loyalty. ProElite.com is able to capitalize on the growing popularity of the sport of Mixed Martial Arts and build a community of enthusiasts
around the world through video and blogging tools, social networking and exclusive fight content from EliteXC and others. UGO Networks has built dedicated
channels that cater to the diversions 18-to-34-year-old males crave – games, movies, TV, DVDs, music, tech gadgets, extreme sports and celebrities. UGO
Networks will create custom content featuring both ProElite, Inc.’s live EliteXC events and the broader ProElite.com MMA community. (www.ugo.com/elitexc)
“ProElite.com is dedicated to elevating the sport of Mixed Martial Arts for professionals and enthusiasts. Partnering with UGO Networks gives us an additional
opportunity to reach a dedicated and diverse audience, and by marrying exclusive content with our passion for Mixed Martial Arts, we know this relationship
will expand and enrich both of our audiences,” said ProElite.com President Kelly Perdew.
UGO’s ProElite-driven MMA community features EliteXC Fight Impressions with some of the hottest professional MMA fighters, including Gina Carano, who recently
won her bout in a SHOWTIME-telecast fight, becoming the first female MMA fighter to be featured on a cable telecast. ProElite, Inc. recently telecast its
premiere EliteXC MMA fight titled “Destiny” on SHOWTIME featuring 10 fights with a title card fight of MMA legends Frank Shamrock and Renzo Gracie. The
under card fights of “Destiny” were all streamed live for the first time ever to worldwide audiences through ProElite.com.
“Our audience can’t get enough of Mixed Martial Arts, and our partnership with ProElite.com and EliteXC truly delivers the excitement of MMA through incredible
access to the fighters, streaming content of MMA matches, plus custom content that fans can’t get anywhere else,” said J Moses, CEO of UGO Networks. “The
expanded Mixed Martial Arts content on UGO increases the stickiness of our site, and gives advertisers another great way to deliver impactful branding
and marketing campaigns wrapped in hard-hitting and exciting content.”
ProElite, Inc. and its EliteXC and ProElite.com divisions are headquartered in Los Angeles and UGO Networks is headquartered in New York.
About ProElite, Inc. (www.proelite.com)
ProElite, Inc. is an entertainment and media company dedicated to producing world-class sporting events and empowering the participation of athletes and
enthusiasts. ProElite, Inc. fosters the growth of the core principles of competition - Pride, Spirit, Honor and Sportsmanship. ProElite, Inc. owns the
following brands and companies: EliteXCTM (Mixed Martial Arts live event production), ProElite.comTM (online community that provides content and tools
for martial arts enthusiasts), and LifeLoggerTM (top-rated Internet blogging site and mobile application developer).
About UGO Networks, Inc. (www.ugo.com)
UGO Networks, Inc. (pronounced "Yu-Ji-Oh") is one of the leading web media networks providing dynamic entertainment to the coveted 18-to-34-year-old male
audience. With contributors spanning the globe, UGO Networks (UGO.com) has assembled a cast of experts for every dimension of entertainment – games, movies,
TV, DVDs, animation, music, tech, sports, comics, and girls. Reaching nearly 1 in 10 males on the Web, with more than 10 million monthly unique U.S. visitors
and over 25 million worldwide, UGO.com is a dominant force in the male-oriented online entertainment category, consistently placing among the Nielsen//NetRatings'
Top 10 entertainment properties. UGO Networks, which was founded in 1997, is headquartered in New York City and privately held.
Contacts
The Rose Group for ProElite, Inc.
310-280-3710
David Glaubke, David@therosegrp.com
Laura Benetti, Laura@therosegrp.com
or
Weber Shandwick for UGO Networks, Inc.
Stephen Sumner, 212-445-8475
ssumner@webershandwick.com
LOS ANGELES--March 26, 2007--ProElite, Inc. (Pink Sheets:PELE), a leader in the Mixed Martial Arts (MMA) arena and dedicated to producing world-class, professional
MMA events and MMA community tools, today announced that ProElite.com, the premier MMA community site and the online division of ProElite, Inc., will partner
with UGO Networks, Inc., a leading online entertainment network and Nielsen//NetRatings Top 10 entertainment portal, to provide MMA content to UGO.com's
11 million unique U.S. monthly visitors.
ProElite.com is building a comprehensive and inclusive online community for MMA fighters, fans and organizations, regardless of the MMA league, fighter
organization or fan loyalty. ProElite.com is able to capitalize on the growing popularity of the sport of Mixed Martial Arts and build a community of enthusiasts
around the world through video and blogging tools, social networking and exclusive fight content from EliteXC and others. UGO Networks has built dedicated
channels that cater to the diversions 18-to-34-year-old males crave – games, movies, TV, DVDs, music, tech gadgets, extreme sports and celebrities. UGO
Networks will create custom content featuring both ProElite, Inc.’s live EliteXC events and the broader ProElite.com MMA community. (www.ugo.com/elitexc)
“ProElite.com is dedicated to elevating the sport of Mixed Martial Arts for professionals and enthusiasts. Partnering with UGO Networks gives us an additional
opportunity to reach a dedicated and diverse audience, and by marrying exclusive content with our passion for Mixed Martial Arts, we know this relationship
will expand and enrich both of our audiences,” said ProElite.com President Kelly Perdew.
UGO’s ProElite-driven MMA community features EliteXC Fight Impressions with some of the hottest professional MMA fighters, including Gina Carano, who recently
won her bout in a SHOWTIME-telecast fight, becoming the first female MMA fighter to be featured on a cable telecast. ProElite, Inc. recently telecast its
premiere EliteXC MMA fight titled “Destiny” on SHOWTIME featuring 10 fights with a title card fight of MMA legends Frank Shamrock and Renzo Gracie. The
under card fights of “Destiny” were all streamed live for the first time ever to worldwide audiences through ProElite.com.
“Our audience can’t get enough of Mixed Martial Arts, and our partnership with ProElite.com and EliteXC truly delivers the excitement of MMA through incredible
access to the fighters, streaming content of MMA matches, plus custom content that fans can’t get anywhere else,” said J Moses, CEO of UGO Networks. “The
expanded Mixed Martial Arts content on UGO increases the stickiness of our site, and gives advertisers another great way to deliver impactful branding
and marketing campaigns wrapped in hard-hitting and exciting content.”
ProElite, Inc. and its EliteXC and ProElite.com divisions are headquartered in Los Angeles and UGO Networks is headquartered in New York.
About ProElite, Inc. (www.proelite.com)
ProElite, Inc. is an entertainment and media company dedicated to producing world-class sporting events and empowering the participation of athletes and
enthusiasts. ProElite, Inc. fosters the growth of the core principles of competition - Pride, Spirit, Honor and Sportsmanship. ProElite, Inc. owns the
following brands and companies: EliteXCTM (Mixed Martial Arts live event production), ProElite.comTM (online community that provides content and tools
for martial arts enthusiasts), and LifeLoggerTM (top-rated Internet blogging site and mobile application developer).
About UGO Networks, Inc. (www.ugo.com)
UGO Networks, Inc. (pronounced "Yu-Ji-Oh") is one of the leading web media networks providing dynamic entertainment to the coveted 18-to-34-year-old male
audience. With contributors spanning the globe, UGO Networks (UGO.com) has assembled a cast of experts for every dimension of entertainment – games, movies,
TV, DVDs, animation, music, tech, sports, comics, and girls. Reaching nearly 1 in 10 males on the Web, with more than 10 million monthly unique U.S. visitors
and over 25 million worldwide, UGO.com is a dominant force in the male-oriented online entertainment category, consistently placing among the Nielsen//NetRatings'
Top 10 entertainment properties. UGO Networks, which was founded in 1997, is headquartered in New York City and privately held.
Contacts
The Rose Group for ProElite, Inc.
310-280-3710
David Glaubke, David@therosegrp.com
Laura Benetti, Laura@therosegrp.com
or
Weber Shandwick for UGO Networks, Inc.
Stephen Sumner, 212-445-8475
ssumner@webershandwick.com
Labels: Mixed Martial Arts, Press Release, Pro Elite Inc.
posted by Casey Trowbridge at 3/26/2007 11:50:00 PM
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